How Brands Activate at Major Events: Looking Forward to the Commonwealth Games with DRPG

09:45 - 10:30, MAIN STAGE View Programme
Attend CHS Birmingham so you can meet us in person and find out more about us and how we can help you.

Ryan is Canadian/British dual national and brand orientated creative director with 15+ years’ experience spanning advertising, in-house and creative agencies with a strong focus on creating behavioural change.

This background enables him to operate at the intersection of brand strategy and creative psychology. This allows him to deploy the right blend of strategic, campaign and human behaviour thinking that has solved complex consumer / business problems in culturally impactful and commercially effective ways.

Ryan has a long history of international rebrands and campaigns to create, launch and promote brands and brand communications across TV, press, billboard, radio, online video, social engagement, digital and experiential

Core skills: 

  • Branding, design and photography
  • Brand strategy
  • Behavioural Biology / psychology
  • International rebrands and rollouts
  • Conceptual messaging
  • Editorial campaigns
  • Experiential marketing
  • Digital and social innovation

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